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Coupons (discount codes)

Discount codes let you offer promotions — press trips, partner campaigns, “first walk free”, event attendees, and similar.

Ravelun staff only. Partners don’t manage coupons directly; ask your Ravelun contact if you need a campaign code.

Open Coupons from the menu.

Your coupon list​

See all active and inactive codes. Filter by:

  • Tag — group codes by campaign (e.g. “summer-2025”, “press”)
  • Active / inactive
  • Route — codes for one specific walk, or all routes

Creating a single code​

FieldWhat to enter
CodeWhat the visitor types at checkout — e.g. VISIT2025
DiscountPercentage off or fixed amount in euros
Max usesHow many times the code can be redeemed
RouteAll routes, or one specific walk
TagsLabels for your own organisation (comma-separated)
ExpiresOptional end date

Click create and share the code in your marketing.

Creating many codes at once​

Switch to bulk mode and paste one code per line — useful for:

  • Printed cards at an event
  • Unique codes per journalist
  • Partner batches

All codes in a batch share the same discount settings.

Managing existing codes​

  • Toggle active — turn a campaign on or off without deleting history
  • Delete — remove a code entirely
  • Export — download the list for reporting

Tips​

  • Use clear, memorable codes for public campaigns (BRUGES10)
  • Use random or unique codes for tracked giveaways
  • Set an expiry date so old campaigns can’t be reused forever
  • Tag everything — you’ll thank yourself at year-end reporting
  • Orders — see which orders used a code